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Product campaign fronted by actress Gina Rodriguez.
August 13, 2015
By: Melissa Meisel
Crest launched the new Crest 3D White Brilliance 2 Step toothpaste with help from Golden Globe winner and actress Gina Rodriguez. All in attendance celebrated a beauty basic that never goes out of style: a polished smile. Crest invited women to #GetPolished with complimentary product samples, blow outs, and manicures on-site at DreamDry Flatiron in New York City. The new toothpaste is enamel-safe and triclosan-free. It provides a clean you can feel from the first use along with a brighter, whit...
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